The Greeneville Sun has named Brian Cutshall director of its online operations and Theresa Weems its newspaper/online account executive, according to Steven Harbison, general manager of the Sun.

Cutshall and Weems formerly worked in online positions with the Sun's parent company, Jones Media Inc., (JMI), where Cutshall held leadership roles with GreenevilleSun.com, GreenevilleMarketplace.com, and related services of two other JMI newspapers, The Newport Plain Talk and The Rogersville Review.

Weems was an Internet advertising consultant, primarily serving GreenevilleMarketplace.com, an Internet directory of more than 2,200 businesses in Greeneville-Greene County.

"Brian and Theresa will work closely with our entire staff to grow the Sun's online business, promote our print business, and more fully integrate combination print-online sales and services," Harbison said.

Cutshall will implement and market programs of The Greeneville Sun, with emphasis on online news, and advertiser and audience development, while Weems will sell and service Sun advertising accounts with emphasis on GreenevilleMarketplace.com and other online products.

Cutshall will report directly to Harbison, and Weems to Artie Wehenkel, director of advertising of The Greeneville Sun.

"I'm very excited about Theresa's and Brian's new roles with our advertising team at The Greeneville Sun," Wehenkel said, "They have a lot of experience in media and sales, and they're excellent additions to our advertising team."

In August, approximately 65,000 individuals viewed approximately 1.3 million pages on GreenevilleSun.com, Harbison said.

"Those numbers show a very strong newspaper web site," he said. "We want to build online and print services to fill the needs of our readers and advertisers."

In 2009, the Tennessee Associated Press Managing Editors Association (APME) awarded five prizes to GreenevilleSun.com, including second place for best newspaper Web site among newspapers in its size category.

The Web site won first place for best news video and first, second and third prizes for best multimedia news coverage with both print and online elements.

In 2008, GreenevilleSun.com launched GreenevilleMarketplace.com, a Web site that provides free listings (or "mini-Web sites") for all businesses in Greeneville-Greene County. Information includes addresses, telephone numbers, maps, photos, hours of operation and payment methods accepted.

Enhanced listings appear in boldface on GreenevilleMarketplace.com. These paid listings may feature additional pictures, videos, product descriptions, ads and coupons.

Cutshall has worked with Jones Media since 2000, serving as news director of Greene County Online and Tri-Cities Online, marketing director of XTN Internet and telephone company, editor of the XTN Writer's Forum, general manager of corporate Media Sales & Marketing, and general manager of GreenevilleSun.com.

He was news director of WSMG AM-FM in Greeneville for 13 years and a correspondent for the Knoxville News Sentinel for eight years.

At WSMG, Cutshall won an award from the Tennessee State School Boards Association for best radio news series. The award was presented for 10 segments he produced on overcrowding at Greeneville High School in the 1990s.

In 2001, The Business Journal of Tri-Cities named Cutshall one of its "40 Under Forty" rising stars of business in Northeast Tennessee and Southwest Virginia.

Currently the chairman of the Greene County Chapter of the American Red Cross, Cutshall is former president of the Volunteer Center of Greeneville-Greene County, chairman of the Greeneville City Schools Family Resource Center Board, and vice president of the Niswonger Performing Arts Center Advisory Board.

He has chaired marketing committees for numerous local organizations, including Greene County Habitat for Humanity, USS Greeneville Inc. and Operation Playground, a project that built East Tennessee's first handicapped-accessible playground in Tusculum.

Cutshall attended South Greene High School and the University of Tennessee in Knoxville, where he received a B.S. in Communications and graduated second in his class.

Weems joined Jones Media last year as an Internet sales consultant, having held positions in sales, customer service, human resources, and management, primarily in Virginia.

Weems was director of operations of Viaggi, an upscale advertising magazine based in Fredericksburg, Va., and human resources director of Absolute Security, also in Fredericksburg.

She was a volunteer with the Multiple Sclerosis Society in Ocean City, Md., and took public relations courses at Nova Community College in Fairfax, Va.

Weems and her husband, Dan, have six children.

Cutshall's and Weems' offices are located in the main building of the Sun at 121 W. Summer St.